San Francisco, CA (Cask), April 29, 2014 - Cask LLC, a provider of Technology Investment and Lifecycle Advisory Services, and Apptio, the leading provider of Technology Business Management (TBM) SaaS applications, announced today at the ServiceNow Knowledge 14 Conference, a strategic partnership to provide best of breed advisory consulting services and TBM software to Enterprise customers looking to manage services and costs, increase cost transparency, and further align IT with the business. Cask and Apptio are releasing joint solutions enabling customers to evaluate the effectiveness of how they are currently managing costs and budgets, develop service costing plans, improve efficiencies of managing costs, and building action plans focused on driving costs down. "Cask has been successfully providing service costing support to IT leaders for years, but costs are constantly changing and the way costs have historically been managed has been extremely manual," Jason Rosenfeld, Cask Service Management Practice Lead, said at the Knowledge 14 Conference. "Today's IT leaders are challenged with managing costs and supporting data that are derived out of multiple complex systems. They struggle with having a centralized and automated way to view costs within their organization in an easy to use consumable format. I am very excited that Cask advisors' knowledge and experience, combined with the powerful Apptio platform will enable Enterprise IT leaders to view their organizational costs quickly and effectively, have a best practice approach to cost transparency and control, and make better decisions on how to optimize their budgets."